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Topic: Utilizing Your Customer Journey to Ignite Your Competitive Advantage
Speaker: Samantha Irwin, Kaizen Consulting
Customers are having experiences with your business whether or not you curate those experiences. Samantha's presentation will motivate you to design your customer journey in a way that greatly benefits your business.
At this presentation, you will learn:
- How to get the best ROI from your marketing
- Understand each step in the Customer Journey and why it’s important to curate each stage
- What two areas create the most positive financial impact (and are most overlooked!)
About Our Speaker
Samantha Irwin’s mission is to change the way businesses interact with, and influence, their communities. She is the creator of the Power of People Academy which supports business owners with tools and training to empower and educate their staff. Combining her background in education and boutique hotel ownership she is passionate about supporting independent business owners and their front-line staff. Hospitality and retail companies use her training tools and resources to educate, support, and motivate staff to create exceptional, repeatable customer experiences which result in thriving local businesses and less-stressed owners.
To find support, book Samantha for workshops or speaking engagements, visit www.Kaizen.Zone or email info@Kaizen.Zone.
Please be advised that photos and video may be taken at our events and used in our digital marketing, including but not limited to our website and social media platforms. By attending a Women Business Owners event, you agree to allow photos and/or video of you to be used in WBO’s marketing initiatives.
